Shradha Mishra

Hamdard plans Rs 15-crore print-heavy campaign to market 'Hamdard Honey'

Focus on TV and digital but won't shy away from print, says CarDekho's Gaurav Mehta

Traditional mediums will soon make a comeback and start delivering ROI, says Acer India's Sooraj Balakrishnan

How Pine Labs is using print to fuel its Pay Later EMI campaign

The biggest challenge was to work on reduced budgets due to pandemic, says Hemant Bhandari of Chrome Pictures

Legacy agencies have a lot of handicap, the future is with MarTech, say Wondrlab's founders

Toxic content is a worry for everyone, says Omnicom's Kartik Sharma

Former ASCI Secretary-General Shweta Purandare joins Diageo India as Corporate Brand and Communications Head

All news channels not toxic, says Oyo's Mayur Hola after taking a dig at them in a print ad

Rising Star: Chirag Raheja, Creative Director, Infectious Advertising