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Shivaji Dasgupta

Shivaji Dasgupta is the prominent contributor of articles under "Opinion" and "Analysis" columns. His strength lies in his command over language and setting the context right on any topic he intends to write upon. He is a branding expert with over 30 years of experience across various global agencies. He is the founder and Managing Director of Inexgro Brand Advisory. Dasgupta contributes with his sharp insights to BestMediaInfo.com, The Times of India and other major publications.

The Silent Betrayal - How Advertising let down the faithful. Chapter 5. Guest Times
The Silent Betrayal - How Advertising let down the faithful. Chapter 5.
By Shivaji Dasgupta
Mar 27, 2020 10:24 IST 5 Min read
The Silent Betrayal - How Advertising let down the faithful. Chapter 4. Guest Times
The Silent Betrayal - How Advertising let down the faithful. Chapter 4.
By Shivaji Dasgupta
Mar 26, 2020 10:25 IST 5 Min read
The Silent Betrayal – How Advertising let down the faithful, Chapter 3 Guest Times
The Silent Betrayal – How Advertising let down the faithful, Chapter 3
By Shivaji Dasgupta
Mar 25, 2020 10:34 IST 5 Min read
The Silent Betrayal – How Advertising let down the faithful, Chapter 2 Guest Times
The Silent Betrayal – How Advertising let down the faithful, Chapter 2
By Shivaji Dasgupta
Mar 24, 2020 11:10 IST 5 Min read
The Silent Betrayal – How Advertising let down the faithful Guest Times
The Silent Betrayal – How Advertising let down the faithful
By Shivaji Dasgupta
Mar 23, 2020 11:32 IST 5 Min read
Guest Times: Why businesses must take the Corona Vow Guest Times
Guest Times: Why businesses must take the Corona Vow
By Shivaji Dasgupta
Mar 17, 2020 10:25 IST 5 Min read
Brandstand: When purpose marries passion – the Legacy Equilibrium Guest Times
Brandstand: When purpose marries passion – the Legacy Equilibrium
By Shivaji Dasgupta
Aug 20, 2019 11:18 IST 4 Min read
Brandstand: CCD and the world of Replica Brands Guest Times
Brandstand: CCD and the world of Replica Brands
By Shivaji Dasgupta
Aug 05, 2019 11:23 IST 3 Min read
Brandstand: Business before Brand – The shift is clear Guest Times
Brandstand: Business before Brand – The shift is clear
By Shivaji Dasgupta
Jun 20, 2019 10:15 IST 3 Min read
Brandstand: The Party has won. Let the party begin Guest Times
Brandstand: The Party has won. Let the party begin
By Shivaji Dasgupta
May 28, 2019 09:52 IST 3 Min read
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