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Shivaji Dasgupta

Shivaji Dasgupta is the prominent contributor of articles under "Opinion" and "Analysis" columns. His strength lies in his command over language and setting the context right on any topic he intends to write upon. He is a branding expert with over 30 years of experience across various global agencies. He is the founder and Managing Director of Inexgro Brand Advisory. Dasgupta contributes with his sharp insights to BestMediaInfo.com, The Times of India and other major publications.

Bad Indians drink whisky Guest Times
Bad Indians drink whisky
By Shivaji Dasgupta
May 06, 2020 10:48 IST 4 Min read
Where have all the salaries gone? Guest Times
Where have all the salaries gone?
By Shivaji Dasgupta
May 04, 2020 11:04 IST 4 Min read
When the school comes home Guest Times
When the school comes home
By Shivaji Dasgupta
Apr 29, 2020 11:23 IST 4 Min read
Don't let the doctor die Guest Times
Don't let the doctor die
By Shivaji Dasgupta
Apr 27, 2020 10:50 IST 5 Min read
When will we fly again? Guest Times
When will we fly again?
By Shivaji Dasgupta
Apr 24, 2020 10:32 IST 4 Min read
First get your product right, only then advertise Guest Times
First get your product right, only then advertise
By Shivaji Dasgupta
Apr 22, 2020 11:47 IST 4 Min read
Are you scared of losing your job? Guest Times
Are you scared of losing your job?
By Shivaji Dasgupta
Apr 16, 2020 10:24 IST 5 Min read
Nike + Bisleri = Equilibrium of Extremes Guest Times
Nike + Bisleri = Equilibrium of Extremes
By Shivaji Dasgupta
Apr 13, 2020 11:24 IST 5 Min read
When the lockdown comes calling Guest Times
When the lockdown comes calling
By Shivaji Dasgupta
Apr 09, 2020 11:09 IST 5 Min read
The Silent Betrayal — How Advertising let down the faithful. Chapter 10 Guest Times
The Silent Betrayal — How Advertising let down the faithful. Chapter 10
By Shivaji Dasgupta
Apr 03, 2020 12:39 IST 6 Min read
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