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Sandhi Sarun

Sandhi Sarun is Delhi-based Senior Correspondent for BestMediaInfo reporting from the trenches of marketing, media, Advertising and everything in between. A lawyer by degree, journalist by grind, and storyteller by instinct, she brings newsroom flair to B2B content. From decoding trends to unearthing campaign tales, Sandhi chases stories with a streetwise lens. When off the clock, she’s either trekking through trails or cooking up nostalgia from her mother’s handwritten cookbook.

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logoJul 18, 2025 09:23 ISTlogo 4 Min read
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Shadowbots expose fault lines in digital ad supply chain
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logoJul 17, 2025 09:11 ISTlogo 4 Min read
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AI Overviews are draining publisher revenue while India still watches
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logoJul 14, 2025 10:49 ISTlogo 4 Min read
Soumya-MohantyMarketing
What do legacy brands have that D2C brands don’t? Kantar’s Soumya Mohanty explains
By Sandhi Sarun
logoJul 11, 2025 10:43 ISTlogo 4 Min read
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Can attention measurement prove its worth or slip into vanity status?
By Sandhi Sarun
logoJul 10, 2025 10:58 ISTlogo 4 Min read
Anirudh-SharmaMarketing
Third Wave Coffee bets big on Gen Z footfall with Bobble and Matcha push
By Sandhi Sarun
logoJul 09, 2025 08:53 ISTlogo 3 Min read
Captain-CoolMarketing
Dhoni’s ‘Captain Cool’ trademark puts spotlight on India’s patchy IP regime
By Sandhi Sarun & Lalit Kumar
logoJul 07, 2025 09:04 ISTlogo 2 Min read
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