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Akansha Srivastava

Akansha has been working with BestMediainfo.com for a decade. She joined the company as a correspondent in 2014 and rose to the Editor role. She also launched India's first B2B content marketing and branded content news platform BuzzInContent.com along with the founder of BestMediaInfo Niraj Sharma 6 years ago. Before BestMediaInfo.com, She had an 11-month stint at Bloomberg TV.

Brands' and YouTube's gain is content creators' pain: Impact of YouTube's updated terms of serviceDigital
Brands' and YouTube's gain is content creators' pain: Impact of YouTube's updated terms of service
By Akansha Srivastava
May 21, 2021 10:20 IST 6 Min read
It was a very high-risk, high-reward campaign: Unacademy's Karan Shroff on its IPL 2021 campaign Advertising
It was a very high-risk, high-reward campaign: Unacademy's Karan Shroff on its IPL 2021 campaign
By Akansha Srivastava
May 07, 2021 10:21 IST 5 Min read
Anish Varghese steps down as Isobar's Chief Creative OfficerAdvertising
Anish Varghese steps down as Isobar's Chief Creative Officer
By Akansha Srivastava
May 05, 2021 12:57 IST 1 Min read
Sandeep Goyal's Mogae to acquire Rediffusion IndiaAdvertising
Sandeep Goyal's Mogae to acquire Rediffusion India
By Akansha Srivastava
May 02, 2021 10:52 IST 2 Min read
Netizens like Rahul Dravid as 'Indiranagar ka gunda', but ask where is Cred in its latest adAdvertising
Netizens like Rahul Dravid as 'Indiranagar ka gunda', but ask where is Cred in its latest ad
By Akansha Srivastava
Apr 12, 2021 10:21 IST 6 Min read
Brands need to look at digital differently; it is much more than just performance marketing, says Group M's Ashwin PadmanabhanAdvertising
Brands need to look at digital differently; it is much more than just performance marketing, says Group M's Ashwin Padmanabhan
By Akansha Srivastava
Feb 19, 2021 10:35 IST 6 Min read
Performance-based marketing is clearly going to be the future, says Sidharth Parashar of GroupMAdvertising
Performance-based marketing is clearly going to be the future, says Sidharth Parashar of GroupM
By Akansha Srivastava
Feb 18, 2021 11:40 IST 6 Min read
Soumitra Karnik quits Dentsu International as CCOAdvertising
Soumitra Karnik quits Dentsu International as CCO
By Akansha Srivastava
Jan 08, 2021 13:16 IST 1 Min read
More brands join chorus against toxic content on news channels, seek immediate course correction Television
More brands join chorus against toxic content on news channels, seek immediate course correction
By Akansha Srivastava
Oct 05, 2020 12:20 IST 4 Min read
What goes behind the marketing of an IPODigital
What goes behind the marketing of an IPO
By Akansha Srivastava
Sep 21, 2020 11:57 IST 5 Min read
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