Akanksha Nagar

NDC aims to position itself as go-to digital publisher for innovative, thought-provoking content on natural diamonds

Has digital over-reliance worked for brands?

Digital-first MG Motor also bets on traditional mediums for launch of Hector 2021

Donear Industries to increase its ad spend by 30% in 2021

BTL activations, offline activities will be big in 2021 but focus will stay on digital: Sunil Nayak of Reliance Jewels

Print, outdoor to gain from realty sector this year but digital will take lion's share, says Snehil Gautam of Housing.com

Marketers were compelled to focus on only power brands in pandemic, says Amarpreet Anand of Diageo India

RSH Global to bring back BTL and on-ground engagements in its marketing mix

Cantabil Retail to put ad monies on digital for 2021, cuts budgets for cinema, print

Disruption likely in celebrity-driven ad model; purpose and content-led marketing to gain prominence, says Amitabh Pande of Ikea India