Soumitra Karnik

Keeping JWT alive one drink at a time! Agency alums open up on why the loss of JWT feels personal

Is Twitter's rebranding to X under Musk really a failed move?

Is the relaunch of Campa going to start a price war in the cola segment?

Insiders, out. Outsiders, in

Why packaging-led brand campaigns are not a cakewalk

In-depth: Is it the unison of 'data' and 'creativity' that keeps the advertising industry going?

After Malvika Mehra exits, Soumitra Karnik given additional responsibility as Dentsu India CCO

DAN elevates Samarjit Choudhry as President and Soumitra Karnik as CCO at Happy mcgarrybowen