Report

I&B Ministry seeks comments from industry and public on draft AVGC-XR policy

2023 brings elevated expressionism to arm people with hope for the uncertain year ahead: Wunderman Thompson's annual trend report

Providing IPL content for free on digital may have negative impact on TV advertising: Karan Taurani of Elara Capital

Mumbai Indians' brand value reaches $83 million in 2022: Brand Finance report

AVGC Task Force proposes setting up of national AVGC-XR mission with a budget outlay

Spiritual tourism leads travel recovery in India, reveals Oyo's Cultural Travel 2022 Roundup report

Eroding consumer trust is top concern for advertising on social media platforms in 2023, says IAS Industry Pulse report

Massive scope for brands to associate with E-sports, gaming community highly receptive to the idea: Dentsu Gaming Report India 2022

91% of marketers leveraged consumer data for marketing in 2022, says MMA EY report unveiled at 'Data Unplugged' event

Consumers less likely to repurchase from brands if they see ads beside misinformation, reveals DoubleVerify report