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Media Planning
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James Varghese exits OAP Mediatech, launches OTS Communications as Founder & CEO
Jan 12, 2026
15:46
IST
2 Min read
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CTV adoption rises, but agencies struggle with control, overlap and consistency
Jan 07, 2026
09:57
IST
5 Min read
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Madison Media launches MbrAIn, introduces GPS to power ‘Madison 3.0’ shift
Jan 06, 2026
22:14
IST
4 Min read
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Why the loudest brands are losing, and the ‘listeners’ are winning
Jan 05, 2026
09:28
IST
6 Min read
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49 per cent of incremental CTV viewers come from rural markets: Kantar
Dec 15, 2025
10:58
IST
2 Min read
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