Marketing

ABND secures brand strategy mandate for New Era Machines

In-house or outsource? The marketing tug-of-war explained

Marketing wars heat up as Pepsi’s play leaves netizens buzzing

ABD appoints Arvind Hangal and Roshni Chatterjee as Marketing Directors

Marko and Brando bags performance marketing mandate for Utkarsh India

Saina Nehwal joins Naarica as investor and brand ambassador

Curefoods & Nick India partner to introduce Motu Patlu themed products and experience

Social Panga onboards Soumabha Nandi as EVP - Creative Strategy and Growth

Segwise launches creative analytics AI agent for mobile marketers

Eugene Lee steps down as CMO from McDonald’s