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marketing strategy
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Why the loudest brands are losing, and the ‘listeners’ are winning
Jan 05, 2026
09:28
IST
6 Min read
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Brands take research into their own hands, yet the picture is far from simple
Dec 01, 2025
10:35
IST
6 Min read
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Rise of performance marketing sparks a rethink on whether it’s still marketing or just sales
Nov 13, 2025
09:37
IST
8 Min read
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How mid-market marketers are using AI to boost marketing effectiveness
Nov 06, 2025
10:07
IST
3 Min read
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Airtel’s marketing spends jump nearly 10.4% to Rs 3,182 crore in Q2 FY26
Nov 04, 2025
13:54
IST
2 Min read
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