Gen Z
Nestlé expands ready-to-drink cold coffee range to India, MENA region and Brazil
Fanta's latest ad featuring Kartik Aaryan speaks to Gen Z's desire for indulgence
Balancing innovation and humanity: Insights from VML's Future 100 report
We allocate 60-70% of adex in reaching out to new customers: FNP CMO Avi Kumar
Don't generalise Gen Z; focus brand narratives on culture: Kantar on marketing's future
Dentsu India & PhonePe Ads to launch coffee table book on ‘The Bhartiya Consumer’