Gen Z
Repeated encounters matter more than the first impression for GenZ: Meta
Gen Z is buzzing, but why is the jewellery bazaar following their lead?
Has mainstream media cracked Gen Z? Inside MO’s SLOT, the test of authenticity at scale
Over 75% of Urban Indian shoppers turn to AI for mega sales in 2025
No TV, No Print! Myntra and SUGAR bet fully on digital with Molten beauty
Why brand building still matters in a performance-driven digital world
BGMI becomes a Reflex for Gen Z in Dentsu Creative Isobar and KRAFTON campaign
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