advertising

Advertising fraternity applauds the Union Budget 2024

Spotify believes ‘Music, Magic Hai’

What M&E; industry hopes to see in the Union Budget 2024

Zee Business eyes a 100% premium on ad rates this Union Budget

Karnataka govt approves draft notification to allow outdoor advertisements after 6 years

Godrej Consumer to invest over Rs 1,000 cr on advertising in FY24

In-depth: Regulatory scrutiny, activism make it difficult for food brands to twist the truth

Jay Ganesan of Amagi pushes for CTV advertising

Are in-game audio ads the next big play for brands on gaming platforms?

Star-studded pitfalls: When brands overdo the celebrity hype