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Bigg Boss OTT garners 40 crore video views in two weeks of launch: JioCinema

DoubleVerify and Scibids unveil AI-powered attention solution for advertisers: 'DV Algorithmic Optimiser'

IAS expands Meta partnership; rolls out ad measurement tools for Facebook and Instagram Reels

Cannes Lions 2023: Here's all you need to know about the ad industry's most momentous event

What is fuelling regional news growth and gripping marketers' attention today?

Ethinos and ideacafe.agency announce strategic collaboration

Repeat advertisers on 'Kon Honaar Crorepati' speaks volumes about its success: Ajay Bhalwankar of Sony Marathi

Google launches AI-powered Demand Gen and Video View campaigns

World Cup, Asia Cup free on Hotstar: Advertisers expect double reach, better targeting, lesser CPM rates

Optimistic start to new fiscal as key advertisers gear up for increased spending: Zee's Punit Goenka