adex

Something changed this festive season, and it’s redefining how India advertises

Swiggy’s Q2 FY26 AdEx nearly doubles to Rs 1,039 crore, eyes up to Rs 10,000 crore raise

Dabur lifts Q2 AdEx to Rs 233.57 crore, unveils Rs 500 crore Dabur Ventures

Three switches that decide if festive AdEx beats the 10–12% forecast

Tax cuts ignite festive sales, ad surge in auto, FMCG, appliances

Print ad volumes dip 4% in H1 2025; cars emerge as most-advertised category: TAM

Compressed 21-day festive AdEx to rise with GST reforms spurring spending: Ashwin Padmanabhan

No GST relief for advertising services, yet ad market turns upbeat

TV ad volumes rise 27%, print grows 26% in H1 2025: Excellent Publicity

SRK most visible celebrity on TV; Dhoni tops with 43 brand endorsements: TAM