ad spends

Dabur's ad spends decline 16.7% YoY to Rs 640.27 crores in FY23

HUL Q4 FY23 ad spends up by 1.2% QoQ; FY23 adex up by 3.4% (YoY)

With big spends, brands expect mega returns from IPL 2023

Indian advertisers have come a long way from just focusing on volume to now aiming for quality: Simon Dussart of Adjust

Indian adex to grow by 16% and settle at Rs 1,04,230 crore: Madison Media

Indian adex to grow by 15.5% to reach Rs 1,46,450 crore in 2023: GroupM TYNY report

We onboard celebrities who do justice to ad's storytelling, beyond just looking at their stature: Sunder Balasubramanian of Myntra

Maruti Suzuki's adex to grow by 15-20% in FY24; 70% to go to TV and digital

Improved market conditions to fuel adex growth for FMCG players in H2 FY23

Global headwinds to have an impact on adex this fiscal year: Rohit Ohri of FCB Group India