Guest Times

Guest Times: How Congress is losing the plot ahead of 2019 polls

Data Diaries: Are we using the same approaches to get different answers?

Brandstand: Brands of War

Brandstand: Never retrofit Brand Purpose

Brandstand: 'Designer Failures' as a recipe for success

Brandstand: When logos start to talk

Brandstand: When Chanda met Rajat

Guest Times: What will it take for audio streaming apps to catch up with FM radio in India?

Brandstand: Craft versus Effectiveness in the world of brands

Guest Times: Big data or sentiment — what is pivotal for a successful digital marketing strategy