Marketing

BMW India Q3 sales up 21% on GST cut and festive demand

Steve Madden appoints Shanaya Kapoor as brand ambassador in India

85% of marketers overconfident about ROI tracking; only 32% do it effectively, finds study

Castrol India MD Kedar Lele resigns; Saugata Basuray named Interim CEO

AFAA names Ramesh Narayan Individual Leader in Changemakers for Good awards

Utkarsh Srivastav joins Cyient as chief marketing officer

TT Jagannathan, ‘cooker pioneer’ of Prestige, passes away at 82

How Kolkata’s durga puja turns into India’s biggest marketing moment

Ananta Quest appoints Viral Oza and Aditya Save as Co-Founders

Rupee112 appoints Hitesh Yadav as Head of Marketing