Marketing

boAt names rapper KR$NA as brand ambassador

BCCI to finalise new Team India jersey sponsor within 3 weeks: Arun Dhumal

Ravish Kumar Chaubey takes over as Head of Marketing at Kult

Ipsos introduces PRS IN VIVO pack testing solutions in India

Bending Spoons to acquire Vimeo in $1.38 billion deal

Paramount Skydance prepares cash bid for Warner Bros Discovery

‘Too much data, too little magic’: Why it is important to question blind faith in algorithms

Marico acquires full ownership of True Elements for Rs 138 crore

Patanjali moves appellate bench over Delhi HC ruling on Dabur Chyawanprash ad row

Festive and wedding seasons fuel double-digit growth in jewellery advertising