Digital
In long run, subscription model will overtake AVOD, says Manish Aggarwal, Business Head, Zee5
If efficiency is there then I don't mind paying programmatic tax: Atique Kazi, MD, Xaxis India
SVOD player Eros Now is now looking at working with brands and advertisers
Targeting 8 million paid subscribers by 2020, ALTBalaji to invest Rs 150 crore per year
Digital is not a medium, it is consciousness: Anil K Nair of L&K Saatchi & Saatchi