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Sandhi Sarun

Sandhi Sarun is Delhi-based Senior Correspondent for BestMediaInfo reporting from the trenches of marketing, media, Advertising and everything in between. A lawyer by degree, journalist by grind, and storyteller by instinct, she brings newsroom flair to B2B content. From decoding trends to unearthing campaign tales, Sandhi chases stories with a streetwise lens. When off the clock, she’s either trekking through trails or cooking up nostalgia from her mother’s handwritten cookbook.

Meta tag Digital
Meta tag hijacking runs wild as regulators look away until pushed
By Sandhi Sarun
Aug 01, 2025 10:52 IST 7 Min read
EaseMyTrip-pulls-out-of-India-Pakistan-WCL-clash Marketing
EaseMyTrip’s patriotism pitch falls flat as it withdraws sponsorship from India-Pak semi-final
By Sandhi Sarun
Jul 30, 2025 18:11 IST 3 Min read
Dear Diary Rashmika Marketing
It’s my story in a bottle: Rashmika Mandanna on launching fragrance brand ‘Dear Diary’
By Sandhi Sarun
Jul 28, 2025 21:20 IST 4 Min read
Spam Digital
Here’s how the Ministry of Corporate Affairs’ open database is fueling a ‘Spam Bazaar’
By Sandhi Sarun
Jul 28, 2025 15:06 IST 5 Min read
Ad-Fraud Digital
This festive season, AI-powered ad fraud is set to hit harder than ever
By Sandhi Sarun
Jul 28, 2025 09:16 IST 5 Min read
Zed-black Marketing
This agarbatti brand is building Rs 1,000 cr business without E-retail
By Sandhi Sarun
Jul 25, 2025 09:24 IST 3 Min read
AI-pages-brands-next-big-bet Digital
Your feed is full of AI, and nobody knows what happens next
By Sandhi Sarun
Jul 24, 2025 09:52 IST 5 Min read
Fake-wedding Marketing
What have brands got to do with fake weddings anyway?
By Sandhi Sarun
Jul 18, 2025 09:23 IST 4 Min read
Shadowbot Digital
Shadowbots expose fault lines in digital ad supply chain
By Sandhi Sarun
Jul 17, 2025 09:11 IST 4 Min read
Google-AI-overview Digital
AI Overviews are draining publisher revenue while India still watches
By Sandhi Sarun
Jul 14, 2025 10:49 IST 4 Min read
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