Khushi Keswani

Khushi Keswani is the Correspondent at BestMediaInfo.com. Based in Delhi, Keswani reports on the advertising and marketing domain with a special focus on the digital marketing and advertising ecosystem. With more than three years of experience in reporting and news desk operations, Keswani aims to leave a lasting impact on the Media and Entertainment industry.

Digital

Are AI-generated summaries the wake-up call for digital publishers to evolve?

By Khushi Keswani

Jul 09, 2024 16:17 IST logo

5 Min read

Insights

Key learnings from this year’s Kantar Creative Effectiveness Awards India winners

By Khushi Keswani

Jul 05, 2024 07:33 IST logo

4 Min read

Digital

LS Digital’s DigiVerse 2.0: Breaking down silos, encouraging AI-powered marketing

By Khushi Keswani

Jul 04, 2024 12:58 IST logo

3 Min read

Advertisers, self-declaration, mandate, supreme court, industry

Advertising

Industry lauds I&B Secretary Sanjay Jaju for swift action on SDC matter

By Khushi Keswani

Jul 04, 2024 10:23 IST logo

3 Min read

Digital

Is the A&M industry in need of ‘Marketing 3.0?’

By Khushi Keswani

Jul 01, 2024 10:33 IST logo

4 Min read

Advertising

Self-declaration mandate throws programmatic advertisers into disarray

By Khushi Keswani

Jun 28, 2024 18:46 IST logo

3 Min read

Advertising, e-commerce, social media, personalisation, modern, quick commerce

In-depth

In-depth: ‘Intent vs interest’ helps E-commerce eat into social media adex

By Khushi Keswani

Jun 27, 2024 11:57 IST logo

5 Min read

INS meets Sitharaman to seek relief for newspaper industry ahead of Union Budget 2025

By Khushi Keswani

Jun 27, 2024 10:25 IST logo

2 Min read

Television

Shark Tank India participant accuses Sony of misleading tactics regarding social media usage regulations

By Khushi Keswani

Jun 26, 2024 09:44 IST logo

2 Min read

Advertising

MIB receptive to industry concerns on SDCs; will present issues to SC on July 9

By Khushi Keswani

Jun 26, 2024 09:30 IST logo

2 Min read