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Akansha Srivastava

Akansha has been working with BestMediainfo.com for a decade. She joined the company as a correspondent in 2014 and rose to the Editor role. She also launched India's first B2B content marketing and branded content news platform BuzzInContent.com along with the founder of BestMediaInfo Niraj Sharma 6 years ago. Before BestMediaInfo.com, She had an 11-month stint at Bloomberg TV.

Sushant Sreeram and Krishnan Kutty at the launch of JioHotstar South Unbound in Chennai on Tuesday, December 9, 2025.Television
What JioHotstar’s South-first strategy means for OTT, creators and advertisers
By Akansha Srivastava
Dec 10, 2025 09:33 IST 6 Min read
Gunjan Khetan podcastMarketing
AI can do the heavy lifting, but humans must still tell the big stories: Gunjan Khetan
By Akansha Srivastava
Dec 09, 2025 10:53 IST 4 Min read
Gunjan Khetan podcastMarketing
Stop calling raw data ‘insights’, says Perfetti’s marketing chief Gunjan Khetan
By Akansha Srivastava
Dec 05, 2025 10:49 IST 6 Min read
FlipkartMarketing
Flipkart media pitch put on back burner, set to revive soon
By Akansha Srivastava
Dec 03, 2025 09:59 IST 2 Min read
kartik amardeep shashiAdvertising
Omnicom Media names Kartik Sharma CEO, Amardeep Singh COO, Shashi Sinha Strategic Advisor for India
By Akansha Srivastava
Dec 02, 2025 15:16 IST 4 Min read
Ad-colAdvertising
Agencies behind ‘I love you Rasna’, ‘Utterly Butterly’ and ‘Daag Acche Hain’ sign off
By Akansha Srivastava
Dec 02, 2025 10:49 IST 6 Min read
TBWA and BBDOAdvertising
Omnicom writes obituary for DDB, FCB, MullenLowe as it builds AI-led super-network
By Akansha Srivastava
Dec 02, 2025 10:16 IST 8 Min read
collage-1decMarketing
Byju’s marketing team reunites at Pocket FM as Adityan Kayalakal joins as VP, Brand
By Akansha Srivastava
Dec 01, 2025 10:35 IST 3 Min read
wpl 2026Television
Rs 50,000 for TV spot, Rs 350 CTV CPM: Inside JioStar’s bullish WPL 2026 rate card
By Akansha Srivastava
Nov 26, 2025 11:09 IST 4 Min read
collage_1200x675Digital
What JioStar–Nielsen’s IPL cross-screen study means for your next live sports media plan
By Akansha Srivastava
Nov 24, 2025 08:53 IST 7 Min read
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