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Akanksha Nagar

As advertisers re-evaluate FB and Twitter spend, domestic digital publishers may gain more prominence in media plans In-depth
As advertisers re-evaluate FB and Twitter spend, domestic digital publishers may gain more prominence in media plans
By Akanksha Nagar
Jun 29, 2020 12:31 IST 6 Min read
No point re-branding Fair & Lovely if the product is still sold, says Sunil Agarwal of RSH Global Marketing
No point re-branding Fair & Lovely if the product is still sold, says Sunil Agarwal of RSH Global
By Akanksha Nagar
Jun 29, 2020 11:24 IST 4 Min read
Write it on the wall, digital spends will surpass TV in next 26 months: Rohan Bhansali of Gozoop Digital
Write it on the wall, digital spends will surpass TV in next 26 months: Rohan Bhansali of Gozoop
By Akanksha Nagar
Jun 25, 2020 12:08 IST 5 Min read
Will IPL spoil festivities for broadcasters other than Star Network? Television
Will IPL spoil festivities for broadcasters other than Star Network?
By Akanksha Nagar
Jun 25, 2020 11:34 IST 6 Min read
Matrimony platforms give new meaning to WFH - wedding from home Digital
Matrimony platforms give new meaning to WFH - wedding from home
By Akanksha Nagar
Jun 19, 2020 11:47 IST 6 Min read
In-depth: How much kick the advertising industry will get if IPL 2020 is conducted this year? In-depth
In-depth: How much kick the advertising industry will get if IPL 2020 is conducted this year?
By Akanksha Nagar
Jun 18, 2020 12:39 IST 7 Min read
How OOH industry is reinventing itself to stay afloat amid the pandemic OOH
How OOH industry is reinventing itself to stay afloat amid the pandemic
By Akanksha Nagar
Jun 16, 2020 11:50 IST 8 Min read
To drive revenue, advertisers must target new online shoppers, prioritise in-app CX, says Taranjeet Singh of Criteo Advertising
To drive revenue, advertisers must target new online shoppers, prioritise in-app CX, says Taranjeet Singh of Criteo
By Akanksha Nagar
Jun 12, 2020 12:09 IST 4 Min read
Even as kirana stores emerge as heroes in difficult times, brands also up their e-commerce strategies Marketing
Even as kirana stores emerge as heroes in difficult times, brands also up their e-commerce strategies
By Akanksha Nagar
Jun 08, 2020 12:05 IST 6 Min read
In-depth: Can Indian luxury brands capture the global imagination? In-depth
In-depth: Can Indian luxury brands capture the global imagination?
By Akanksha Nagar
Jun 05, 2020 11:55 IST 6 Min read
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