Nykaa

Nykaa’s marketing spends rise 27% YoY to Rs 460 crore in Q3 FY2026

Super 7 ads of the week: how brands frame products through daily life

Nykaa Cosmetics and Naagin bring back Urvashi Dholakia’s ‘teekhi’ persona in spicy crossover

Kult appoints Rishi Patnaik as Chief Business Officer

Nykaa appoints Deepika Padukone as brand ambassador in India

Sharvari joins Nykaa as brand icon

Slikk appoints former Nykaa Executive Sachin Kataria

Trust the last mile: Rajesh Ramaswamy, The Script Room

Love is in the air (and in the ads): A roundup of Valentine's Day brand campaigns

WhatsApp marketing to take 15-20% of digital spends in 7 years: Here’s how brands can manage consumer fatigue