news channels

Reach, big faces or TG - how brands pick news channels for general elections

Aaj Tak introduces helicopter coverage of general elections

News channels' ad rates touch an all-time high this general election

General elections give news genre another opportunity to resurrect itself: Top advertisers

Times Network says it is fastest-growing digital video news publisher

IPL’s loss is the news genre’s gain in this general election, say top advertisers

DD Freedish revenue from MPEG-2 slots for FY25 up 8% to Rs 1,157 crore

Why news channels need to re-think their content, monetisation and measurement strategies

Cash-strapped news channels resolve to be mindful in DD Freedish e-auction

From online to on-ground innovations, a look at Viacom18 Studios marketing strategy for Fighter movie