Marketing

Britannia to reinforce market leadership with brand-building investments and innovations: Varun Berry

From LinkedIn thought leadership to paid panels, CXOs are spending big to stay relevant

Airtel’s sales and marketing expenses up 9.2% YoY to Rs 2,965.9 cr in Q1FY26

Social Panga launches Internal AI Council for brand-focused innovation

LTIMindtree and Adobe launch AI-led marketing unit BlueVerse CraftStudio

Agentic AI boosts campaign performance by 23%, finds Netcore Cloud

Swiggy’s ‘Mom’entum’ programme offers year-long WFH for new moms post maternity leave

IIT Roorkee rolls out full-stack AI marketing certification with Futurense

CEO, PR, legal or marketing? In crisis, is India Inc. still asking, ‘Who’s handling this?’

Lenskart to spend Rs 320 crore from IPO on brand marketing