From sports to content IPs, tech brands bet on sponsorships for mass reach in India
Roblox expands Gen Z ads push with Homepage Feature, programmatic access
Omnicom Media partners with Google at CES to explore consumer search intent
Samsung to introduce Google Photos integration across AI TV lineup in 2026
Sony MAX lines up 10 sponsors for Saiyaara world TV premiere on Dec 20
Disney alleges Google’s AI is copying its characters in major copyright dispute
WARC upgrades global ad spend forecast; India market seen rising to $13.8 bn in 2025
European Commission opens investigation into Google over AI content practices
Google pilots AI Overviews in Google News with Times of India among nine global partners
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