Generative AI

Ipsos study finds half of ads lack storytelling, flags effectiveness gap

Talented launches AI-native venture mktgstack to expand Grid model

How GEO is turning search into a brand’s greatest trust-builder

EU publishers file antitrust complaint against Google over AI summaries

C Com Digital unveils synapse1, AI platform to enhance workflow automation and marketing ROI

Canva integrates brand design tools into ChatGPT for on-brand visual creation

Publicis expands Working With Cancer initiative with AI coach and new research backing

Altman rebuts Anthropic’s Super Bowl swipe at ChatGPT ads as OpenAI readies ad tests

Firefox rolls out AI controls allowing users to manage or block AI features

AI-generated ads deliver human-level CTR in live campaigns: Study