digital

WPP and Vercel expand partnership to enhance AI-driven digital experience development

PhonePe prepares to file for $1.5 billion IPO at $15 billion valuation

Digital ShoutOuts rolls out AI-driven media planning platform ‘Audience Base’

Dabur launches new D2C dietary supplements brand, Siens

Spam at bay, unless you say ‘okay’: TRAI’s new pilot to ensure no spam without consent

WPP Media revises India adex growth to 8.5% from 7% for 2025

PayTV seeks regulatory support to stay in frame, as cable fades from centre stage

Vritti Mindwave Media to use LED vans during Pandharpur Wari 2025 for brand outreach

Super 7 ads of the week: Tata Salt, GIC, JKY Groove, and Apple take centre stage

Ipsos launches Total Access in India to broaden consumer data reach