creativity

The urgency of being 'always on' is the stupidest thing a brand can do: Bobby Pawar

72% of marketers say GenAI saves at least 2-3 hours/week of their teams: Canva survey

Super 7 ads of the week: Here's a spotlight on top seven ads that caught our attention

69% CMOs agree brands have forgotten how to sell owing to too much focus on purpose: Dentsu survey

DS Group launches new corporate film - 'Create What Is Worth Creating'

Ad men Virat Tandon and Amer Jaleel launch 'Curativity'

Prioritising democracy over bureaucracy to spur 'good work' is the new black for creative agencies

If an idea really scares the shit out of you and gets you excited the most, you should go for it: Susan Hoffman

How can agencies and brands create a culture where creativity thrives?

India's first Industry Craft Gold Lion to FCB is testimony of evolution of Indian creativity: Rohit Ohri