brand strategy

Akshay Kumar partners with Exceed Group to strengthen brand and business operations

Former Atlys brand head Janardhan Pokala co-founds creative agency KALI

In the age of Reels and memes, who controls creative decisions today?

Curativity and gimmefy AI launch marketing tool ‘Cracker’ for Indian brands

Crocs rolls out “Wonderfully Unordinary” as new global brand platform

Cheil X appoints Ritesh Rao as Head of Operations, elevates Kanika to Head of Delhi office

Ipsos maps how brand influence grows from necessity to indulgence

Slay Media expands operations with new Bengaluru team

Nissan Motor India appoints Gagan Mangal as Head of Communications

Airtel Business appoints Shreyas Mehrotra as CMO and Head of Digital Sales