AI

Advertising networks are investing big in AI: here's the why and how

WPP to invest £250 mn in AI; aims to save £125 mn by 2025 through consolidation efforts

Publicis Groupe positions itself as AI-powered Intelligent System Company

Over 51% positive about the Indian economy in 2024: Report

Google brings Gemini-powered chat to Search Ads for improving conversational experience

Yellow.ai partners with Infobip for AI-powered customer support

What the advertising industry hopes from the upcoming budget

Prannoy Roy's 'deKoder' unveils AI-translated and voice-cloned programming in Hindi

Prannoy Roy launches AI-based website and app 'deKoder'

InMobi to layoff 5% of its total workforce amid AI-first approach