advertising

"We're not afraid to say no": How Centrick builds trust and cultivates long-term partnerships

Focusing on educating customer, Muthoot Finance reinvents gold loans as a smart choice

Goafest returns to Goa; Entries for Media Abby open

Omnicom outlines $750 mn in annual savings post-IPG acquisition

HT Media bets on digital, AFE to offset print declines

Paramount and Nielsen sign multi-year deal for measurement and analytics

Commerce, attribution, content-tech are key investment areas for Wavemaker: Shekhar Banerjee

Digital advertising surpasses TV + Print + OOH in 2024: Dentsu report

MX Player’s reach matches top GECs, says Karan Bedi at Amazon MX Player’s StreamNext

AI, digital infrastructure, and tax reforms: What budget 2025 means for advertisers