Marketing
GCPL's Sitapati case for Muuchstac: profit first, micro-influencers strategy
Higher marketing spends drag Voltas’ profit by Rs 100 crore in Q2FY26
Mondelez India debuts Biscoff cookies in India, with packs starting at Rs 10
Gujarat Titans bring Birla Estates on board as principal sponsor for IPL 2026
RCPL ties up with Ajith Kumar Racing; Campa Energy named Official Energy Partner
Netflix India appoints Vamsi Murthy as Senior Director and Head of Marketing
Rise of performance marketing sparks a rethink on whether it’s still marketing or just sales
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