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Guest Times
Why brands must react to salary cuts
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When the rich fight the rich
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Bad Indians drink whisky
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Where have all the salaries gone?
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When the school comes home
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Don’t let the doctor die
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When will we fly again?
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Shivaji Dasgupta
First get your product right, only then advertise
By
Shivaji Dasgupta
Are you scared of losing your job?
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Shivaji Dasgupta
Nike + Bisleri = Equilibrium of Extremes
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Shivaji Dasgupta
When the lockdown comes calling
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Shivaji Dasgupta
The Silent Betrayal — How Advertising let down the faithful. Chapter 10
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Shivaji Dasgupta
The Silent Betrayal — How Advertising let down the faithful. Chapter 9
By
Shivaji Dasgupta
The Silent Betrayal — How Advertising let down the faithful. Chapter 8
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The Silent Betrayal — How Advertising let down the faithful. Chapter 7
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The Silent Betrayal — How Advertising let down the faithful. Chapter 6.
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The Silent Betrayal - How Advertising let down the faithful. Chapter 5.
By
Shivaji Dasgupta
The Silent Betrayal - How Advertising let down the faithful. Chapter 4.
By
Shivaji Dasgupta
The Silent Betrayal – How Advertising let down the faithful, Chapter 3
By
Shivaji Dasgupta
The Silent Betrayal – How Advertising let down the faithful, Chapter 2
By
Shivaji Dasgupta
The Silent Betrayal – How Advertising let down the faithful
By
Shivaji Dasgupta
Guest Times: Why businesses must take the Corona Vow
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Shivaji Dasgupta
Brandstand: When purpose marries passion – the Legacy Equilibrium
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Shivaji Dasgupta
Brandstand: CCD and the world of Replica Brands
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Shivaji Dasgupta
Brandstand: Business before Brand – The shift is clear
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Shivaji Dasgupta
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