From media-centric approach to user-centric focus: how programmatic is redefining digital media buying

By Akanksha Nagar

ALTBalaji associates with Amazon Pay

By BestMediaInfo Bureau

TikTok appoints PHD as its global media agency of record

By BestMediaInfo Bureau

Team Pumpkin wins social media mandate of women’s health drink brand &Me

By BestMediaInfo Bureau

Zee5 partners with AI Video enhancement startup Minute.ly

By BestMediaInfo Bureau

GoDaddy appoints Aman Bhutani as CEO

By BestMediaInfo Bureau

Five ways to monetise a blog like a pro

By

Voot Kids, Karadi Tales join hands to bring to life stories from classics

By BestMediaInfo Bureau

Opera announces Opera Ads in India, a content-based native advertising platform

By BestMediaInfo Bureau

British Council awards integrated media duties to Havas Media

By BestMediaInfo Bureau

Digitas wins integrated marketing communications mandate for IndoSpace

By BestMediaInfo Bureau

Gowthaman Ragothaman launches Aqilliz to drive blockchain solutions in digital marketing

By BestMediaInfo Bureau

Jack in the Box Worldwide bags digital mandate for Blue Star

By BestMediaInfo Bureau

Tech Mahindra acquires US-based strategic design consultancy Mad*Pow

By BestMediaInfo Bureau

MX Player ups the ante in vernacular content with web series in Marathi, Tamil and Gujarati

By BestMediaInfo Bureau

Zee5 and ALTBalaji enter into content-sharing and co-creation agreement

By BestMediaInfo Bureau

Pan Vilas’ digital adspend to match television

By Shradha Mishra

Dentsu Grant Group launches ‘Amnet’, a programmatic expert in Sri Lanka

By BestMediaInfo Bureau

Sugar Cosmetics unveils digital campaign for its new premium range of lipsticks ‘Mettle’

By BestMediaInfo Bureau

Marketing functions risk lagging the digital race as performance gaps emerge, say APAC CMOs

By BestMediaInfo Bureau

EY India acquires C Centric to deliver better customer experience

By BestMediaInfo Bureau

GroupM and Lifesight launch online to offline attribution playbook

By BestMediaInfo Bureau

Chimp&z Inc. retains Spartan Poker’s digital mandate third year in a row

By BestMediaInfo Bureau

Essence bags integrated media agency of record duties for Zee5 India

By BestMediaInfo Bureau

Logicserve Digital strengthens leadership team

By BestMediaInfo Bureau