Vishesh Sharma

Vishesh Sharma is based in Delhi as a News Correspondent for BestMediaInfo. Reporting on the media and advertising sector while at work, he finds solace in poetry and bikes. Touching various passion points of the media spectrum, Sharma can be frequently found making videos and music on the side. With more than one year of experience in research, he dives deep into the subject matter and aims to understand the nitty-gritty of his beat.

Marketing

Brands recalibrate their engagement with Vinesh Phogat

By Vishesh Sharma

Aug 28, 2024 15:32 IST logo

2 Min read

Marketing

Olympic success catapults athletes' brand value by 6-10 times; endorsement deals pour in

By Vishesh Sharma

Aug 27, 2024 14:00 IST logo

5 Min read

Advertising

How to personalise marketing without invading privacy

By Vishesh Sharma

Aug 19, 2024 09:19 IST logo

4 Min read

Television

Ex-Jain TV Dilip Singh launches ‘Live Times’ news channel

By Vishesh Sharma

Aug 12, 2024 16:09 IST logo

3 Min read

In-depth

In-depth: Onam adex up by 10% even as Wayanad landslide tragedy hits celebrations

By Vishesh Sharma

Aug 08, 2024 10:09 IST logo

9 Min read

Television

MotoGP on Eurosport India: Will brands and Gen Z join the race?

By Vishesh Sharma

Aug 02, 2024 18:40 IST logo

4 Min read

Marketing

Has brands’ love for athlete endorsement deals found new flames this Olympics?

By Vishesh Sharma

Aug 02, 2024 10:15 IST logo

5 Min read

Marketing

Has athlete Manu Bhaker hit the bullseye in attracting brand interest?

By Vishesh Sharma

Aug 01, 2024 10:58 IST logo

5 Min read

In-depth

XR in marketing: Making distracted consumers spend two more minutes with the brand

By Vishesh Sharma

Jul 30, 2024 09:16 IST logo

8 Min read

Advertising

Eat right, sleep tight, and ditch the labels: Industry leaders share tips to master the life seesaw

By Vishesh Sharma

Jul 26, 2024 12:45 IST logo

6 Min read