Roshni Nair

Data should not come at the cost of creativity: WPP Country Manager CVL Srinivas

The pressure of FMCG brands cutting digital budgets will bring more effectiveness, says Wunderman's Krishnan Menon

If efficiency is there then I don't mind paying programmatic tax: Atique Kazi, MD, Xaxis India

Liberty Shoes enters lifestyle category, to launch premium fragrance line

In-depth: Purposeful brands are the future

Jio has become a milestone for us globally, says Interbrand's Borja Borrero

E-commerce platforms likely to spend 12% more on marketing this festive season

Rising Star: Karina Mehta, Senior Executive, Forbes India, Ad Sales

In-depth: Men's grooming category and the potential it holds

Syska eyes Rs 500 crore from wires and cables vertical in very first year