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Lalit Kumar

Lalit Kumar is a Delhi-based news correspondent for BestMediaInfo. A relentless reader who believes every text tells a tale, he thrives on storytelling. From decoding campaigns to dissecting trends, he loves chronicling India’s buzzing media, advertising, and marketing scenes. With more than three years of experience in journalism and PR, he finds joy in devouring books, reports, and everything text.

piyush pandey fileAdvertising
How Piyush Pandey made middle India cool
By Lalit Kumar
Oct 24, 2025 10:46 IST 2 Min read
piyush pandeyAdvertising
The boy from Jaipur who made India laugh, cry and remember
By Lalit Kumar
Oct 24, 2025 10:34 IST 4 Min read
piyush pandeyAdvertising
Piyush Pandey and the making of India’s advertising identity
By Lalit Kumar
Oct 24, 2025 10:26 IST 4 Min read
Neil ThompsonDigital
Machine speed, human sense: the co-written future of advertising in the AI era
By Lalit Kumar
Oct 24, 2025 09:41 IST 4 Min read
Times Now NavbharatDigital
Times Now Navbharat YouTube channel restored after brief removal
By Lalit Kumar
Oct 23, 2025 18:29 IST 2 Min read
Times Now NavbharatDigital
Times Now Navbharat YouTube channel goes missing, network cites technical glitch
By Lalit Kumar
Oct 23, 2025 13:03 IST 2 Min read
televisionTelevision
Government reviews multi-agency ratings plan as broadcasters push back
By Lalit Kumar
Oct 22, 2025 11:16 IST 3 Min read
Sanjay-JajuTelevision
India’s AI mission to ensure machines learn ethics, not just logic: I&B Secy Sanjay Jaju
By Lalit Kumar
Oct 21, 2025 10:09 IST 3 Min read
Kuch-meetha-ho-jaaye-campaignMarketing
Diwali without ‘Kuch Meetha’? Cadbury tries ‘Kuch Naya’ with crackers and fusions
By Lalit Kumar
Oct 20, 2025 15:54 IST 3 Min read
consumer electronicsIn-depth
From flat summer to ‘second summer,’ adex warms across TV, digital and commerce
By Lalit Kumar
Oct 16, 2025 11:07 IST 5 Min read
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