Star Sports Network on Friday said that Season 10 of Pro Kabaddi League (PKL) has recorded 226 million viewers (BARC 2+U+R) during the initial 90 matches, showcasing a 17% increase in reach compared to Season 9.
The broadcaster added that the league recorded 38 billion minutes of watch time (BARC 2+U+R), 15% higher than Season 9 during the same period.
Additionally the channel said that there was a 22% rise in TVR (BARC 15+ M AB).
The PKL Season 10 playoffs and finals are yet to be played.
The playoffs will begin from February 26, 2024 at Gachibowli Indoor Stadium (G. M. C. Balayogi Indoor Stadium) in Hyderabad with Finals to be played on March 1, 2024. The competition has 9 teams still in contention for the 5 open spots for the playoffs.
A Star Sports Spokesperson, said, “Pro Kabaddi League embodies the principles of intense competition, and a strong commitment to fan engagement. Our focus on showcasing India's emerging Kabaddi talent has been pivotal in elevating the league's stature. Season 10 reflects the league's continuous expansion and development as we continue to break records. The past decade has been marked by growth, and a steadfast commitment to delivering a top-notch viewing experience. We extend our heartfelt gratitude to fans for their passionate support, and as we approach the milestone season's conclusion, we are dedicated to delivering a grand finale.”
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