With just a fortnight left for the start of Gulf region’s cricket league – the DP World International League T20 Season 2, there is plenty of fanfare planned in the days leading up to the opening night scheduled on January 19 in Sharjah. There will also be plenty of entertainment on the side-lines of the month-long league for fans and their families travelling from across the globe for the event.
Starting with the Big Balloon – Meet & Greet event from January 5 to 7 at the Al Majaz Park, Sharjah where organisers will facilitate an exclusive Meet & Greet with one of the super legends taking part in the ILT20.
DP World ILT20 trophy will also be on display. The cricket turf has been set up over the past few weeks. Here, fans can pick up their favourite ILT20 merchandise.
From January 7 to January 14, the Global Village will be abuzz with visitors who can partake in games to secure match tickets and also win exclusive merchandise.
Ticketing partner Virgin will set up activation zones in four strategic outlets in cities where the League will be held – Dubai Mall, Mall of Emirates, Zahia Mall in Sharjah, and Yas Mall in Abu Dhabi. The events in these malls will feature trophy display, Meet & Greet sessions with Super Legends and players, influencer and RJ promotions, lucky draws, merchandise giveaways and in-store display across all 14 Virgin Megastores.
The efforts to groom and identify talented young players continue with the Development Tournaments for Schools spanning across Abu Dhabi, Al Ain, Dubai and Sharjah. With over 600 players from 30 schools vying for honours, the program’s impact is widespread. The final round is set to take place at the ICC Academy Ovals in Dubai from January 4 to January 14, 2024.