Shalini Poddar has been appointed as EVP - Head of Ad Sales at Disney+Hotstar, wherein she will be responsible for the platform’s ad sales, revenue and strategy. Her new role involves business planning, sales, sales strategy including pricing and formats, revenue management, operations, data partnerships, programmatic, brand lab, measurement/ROI and customer marketing.
Prior to this, Poddar was with Google as the Head of Business Development, Google Play Apps - India, South East Asia and Australia, and worked for more than eight years with the tech giant.
Before this, she was the Engagement Manager at Accenture Management Consulting. She started her career as a Summer Intern with Deutsche Bank and then went on to join Kotak Mahindra Bank as Associate Vice-President, Client Relations.
Poddar graduated from Delhi University and has done her MBA in marketing from IIM, Calcutta.