&TV brings horror show Daayan in weekend primetime

Transporting its viewers into an alternate world of mystery and horror, &TV has launched a new horror show in weekend primetime Daayan produced by Ekta Kapoor’s Balaji Telefilms. The show is a gripping tale of a girl’s quest in revealing the identity of the evil force hidden amongst her close ones and defeating its sinister plans. With popular television actors Tinaa Dattaa and Mohit Malhotra in the lead, the new weekend fiction property is slated to go on air from December 15, 2018 every Saturday and Sunday at 9 pm.  

Commenting on the new offering, Vishnu Shankar, Head, &TV, said, “At &TV we aim to cater to the evolving content palette of our viewers, which is why creating unexplored genres is an immensely exciting proposition for us. We were the first to combine supernatural and romance with Laal Ishq, which has created a niche of its own in the cluttered GEC category. This has encouraged us to now interweave horror and mystery in our new show Daayan. The show is a riveting narrative of a young girl Jhanvi Morya’s journey to unveil the identity of the evil Daayan. We are extremely delighted to join hands with Ekta Kapoor and Balaji Telefilms for this project and wholeheartedly welcome the team to the &TV family.”

Talking about her show, Producer Ekta Kapoor said, “The team and I are very kicked to present Daayan and have worked really hard designing the show over the past few months. We are happy to see it come to life so beautifully with &TV. Taking viewers through the protagonist, Jhanvi’s journey of unraveling the mystery of the Daayan, the show promises horror, drama, thrill, romance, mystery, an all-in-all great entertainer. With a fantastic team of artists on board, we are sure to create intrigue with the layered plot that will keep the viewers guessing. I have enjoyed creating content in the horror space and I’m glad that audiences have responded well to it. This time too, I’m positive that we have a winner on our hands. With the blessings of God, now the show belongs to the audiences.”

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