GEC Watch: Star Plus retains U+R and urban lead, Sony Pal retains rural lead

In Week 23 (June 3-9) of BARC India data, DD National made it to the top 10 channels across markets due to the ICC Champions Trophy that took place during that time. In rural markets, Colors trailed at the last position in the top channels list.

Star Plus maintained its lead in combined and urban markets, while Sony Pal continued to lead rural markets.

Top channels in U+R markets

As per select BARC India data for Week 23 (June 3-9) of 2017 for HSM (U+R): NCCS All: 2+ Individuals, Star Plus retains top slot with 617.771 million Impressions. Sony Pal too held the No. 2 position clocking 539.747 million Impressions. Rishtey stood at No. 3 with 530.771 million Impressions. Zee Anmol climbed to No. 4 with 489.593 million Impressions followed by its sister channel Zee TV with 487.877 million Impressions. DD National made it to the top-10 list at No. 6 with 435.065 million Impressions. Colors slipped to No. 7 with 422.356 million Impressions. At No. 8, Sony SAB garnered 418.957 million Impressions. Star Utsav, at No. 9, garnered 323.416 million Impressions. Sony Entertainment Television trailed at No. 10 with 322.318 million Impressions.

Top programmes in U+R markets

As per select data {HSM (urban+rural): NCCS All: Prime Time (1800 – 2330 hours): 2+ Individuals}, DD National’s L/T ICC Champ Tro-17 IND/PAK and L/T ICC Champ Tro-17 IND/SL topped the programmes’ list with 13.393 million Impressions and 11.180 million Impressions, respectively. Zee TV’s Kumkum Bhagya slipped to No. 3 with 9.317 million Impressions. Colors’ Naagin-Season 2 stood at No. 4 with 9.092 million Impressions. Zee TV’s Sa Re Ga Ma Pa Little Champs stood at No. 5 with 8.839 million Impressions.

Top channels in Urban markets

Star Plus retains its urban lead with 406.489 million Impressions. With a slight drop in impressions, Zee TV stayed at No. 2 with 289.515 million Impressions. Colors continued to be on No. 3 with 286.759 million Impressions while Sony SAB maintained itself at No. 4 with 282.948 million Impressions. Sony Entertainment Television too stayed at No. 5 with 237.581 million Impressions. Life OK stood at No. 6 with 205.298 million Impressions. DD National stood at No. 7 with 178.442 million Impressions while Sony Pal slipped to No. 8 with 137.127 million Impressions. Rishtey slipped to No. 9 with 132.599 million Impressions and &TV stood at No. 10 with 116.926 million Impressions.

Top programmes in Urban markets

As per select data {HSM (urban): NCCS All: Prime Time (1800-2330 hours): 2+ Individuals}, Zee TV’s Sa Re Ga Ma Pa Little Champs led the programmes list with 5.781 million Impressions followed by Colors’ Naagin - Season 2 with 5.553 million Impressions. At No. 3, Zee TV’s Kumkum Bhagya garnered 5.468 million Impressions while Star Plus’ Yeh Rishta Kya Kehlata Hai stood at No. 4 with 5.397 million Impressions. DD National’s L/T ICC Champ Tro-17 IND/PAK stood at No. 5 with 5.375 million Impressions.

Top channels in Rural markets

Sony Pal retained the lead in rural markets garnering 402.620 million Impressions. Rishtey too remained on the second position with 398.172 million Impressions and Zee Anmol stayed at No. 3 with 380.513 million Impressions. DD National stood at No. 4 with 256.623 million Impressions while Star Utsav slipped No. 5 with 243.395 million Impressions. Star Plus stood at No. 6 with 211.282 million Impressions while Zee TV slipped to No. 7 with 198.362 million Impressions. Big Magic stood at No. 8 with 176.562 million Impressions. Sony SAB followed with 136.008 million Impressions. Colors trailed at No. 10 with 135.596 million Impressions.

Top programmes in Rural markets

DD National’s L/T ICC Champ Tro-17 IND/PAK and L/T ICC Champ Tro-17 IND/SL topped the programmes’ list with 8.018 million Impressions and 7.497 million Impressions, respectively. Zee Anmol’s Jamai Raja stood at No. 3 with 5.753 million Impressions. At No. 4 Star Utsav’s Bairi Behna garnered 4.652 million Impressions. Sony Pal’s Taarak Mehta Ka Ooltah Chashmah trailed at No. 10 with 4.589 million Impressions.

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