FMCG

HUL adex zooms 65.43% YoY to Rs 1,742 crore in Q2 FY24

To invest significant portion of Q2 gross margin expansion in advertising: Dabur India

FMCG offtake related to festivals shifted to Q3 due to late festive season

Eggfirst announces 'Chalo Rural Conclave & Awards'

Print media industry to grow by 8-10% due to FMCG recovery and upcoming elections: ICRA

PHD India celebrates 10-year anniversary

Punt Creative wins Keya Foods' creative mandate

Driven by higher rural and steady urban demand in Q1FY24, offline retail outpaces eCommerce

Festive season boosts outdoor advertising; agencies predict 10-30% increase in ad spends

In-depth: Marketers gear up to pay premium for high-impact properties this festive season