Zee Entertainment announces new organisational structure

New Delhi: The Board of Directors of Zee Entertainment on Wednesday approved the streamlined organisational structure proposed by the MD & CEO Punit Goenka. 

The company said that the new organisational structure has been designed with speed and agility at the forefront, in order to nurture collaboration and leverage synergies amongst the core business segments which include Broadcast, Digital, Movies and Music.

The lean organization structure also lays emphasis on the elevation of key team members across businesses, the company informed the stock exchange. 

Under the new structure, Punit Goenka will assume direct charge of the critical business verticals including the Domestic Broadcast Business. 

Siju Prabhakaran, who has successfully led the South cluster of channels, will take additional responsibility of the West cluster, further fortifying the performance in the mentioned markets.

Samrat Ghosh, who has successfully led the East cluster of channels, will take additional responsibility of North & Premium cluster.

Ruchir Tiwari will continue to lead the Hindi Movies cluster, with a sharp focus on quality entertainment.

Vishnu Shankar will continue to lead &TV and the FTA segment.

Ashish Sehgal will be responsible for Integrated Advertisement Sales for the Broadcast and Digital business, to maximise value for the advertisers with a sharp focus on profitability. In this enhanced role, for the Digital business revenue, Sehgal will also report into Amit Goenka. (for the Broadcast business revenue he will continue to report to the MD & CEO).

All the executives named above will report to Punit Goenka.

Amit Goenka will continue to lead the Digital Business for the Company, taking direct charge of original content (including movies). He will assume additional charge of the International Broadcast Business, Enterprise Technology and Broadcast Operations & Engineering, leveraging synergies between the business segments to drive higher growth. In this role, he will continue to report to Punit Goenka.

Umesh Bansal will lead the Movies business for the Company. In this role, he will report to the Punit Goenka.

Anurag Bedi will continue to lead the Music business and enhance the vertical’s contribution to the Company’s bottom-line. He will continue to report to Punit Goenka.

All Corporate Functions will continue to report to Punit Goenka. 

R Gopalan, Chairman, ZEE, said, “The Board has reviewed and approved the lean organisation structure proposed by the MD & CEO, which aims at streamlining the organisation and improving efficiencies across the business. The strong and capable set of leaders identified for each core business segment in the lateral structure, are highly reflective of the Company’s deep bench strength and ensure that the Company remains well-positioned for the future. We are confident that a lean team under the leadership of Punit, will enable the Company to achieve its set goals and priorities for the future, further generating higher value for the shareholders.”