Delhi: Times Network, India’s broadcast network announced Election Yatra. Led by the Network’s English and Hindi news channels, Times Now and Times Now Navbharat, Election Yatra is a mobile studio that will traverse the length and breadth of the country, aiming to capture the essence of democracy in action.
Covering 8,000 kms over a period of 40 days until the end of May, Times Now’s Election Yatra will travel across 38 cities in 9 states, including Delhi-Noida, Rajasthan, Gujarat, Maharashtra, Karnataka, Telangana, Andhra Pradesh, Tamil Nadu and Kerala. Embarking on a 60-day journey until June 4, Times Now Navbharat’s Election Yatra will cover the states of Uttar Pradesh, Bihar, Madhya Pradesh, Rajasthan, Delhi, and beyond.
The initiative is helmed by prime time anchors of Times Now and Times Now Navbharat.
Speaking about this initiative, Navika Kumar, Group Editor in Chief, Times Now and Times Now Navbharat, said, “Election Yatra is our endeavour to bring the political discourse closer to the people. By mobilising our mobile studio and journeying into the heart of the nation, we are committed to capture the essence of democracy firsthand and provide our viewers with a deep understanding of the crucial issues in the upcoming elections, empowering them with informed perspectives to shape the future of our democracy.”