PVR Inox and Star Sports Network partner for live screening ICC World Cup 2024

New Delhi: PVR Inox has announced an association with Star Sports Network for live screening the ICC Men's T20 World Cup 2024, in India. 

This association includes live screenings of all India matches in the league stage, Super8’s, as well as the Semi-Finals and Final from June 1-29, 2024, across more than 121 cinemas in over 45 cities nationwide. 

Commenting on the announcement, Gautam Dutta, CEO – Revenue and Operations, PVR Inox, said, “We are incredibly excited to collaborate with Star Sports to bring the ICC Men’s World Cup 2024 to our cinemas. This association is a significant milestone for us, as it combines two of India’s greatest passions: cricket and cinema. Screening the World Cup in our cinemas offers fans a stadium-like experience, filled with excitement and camaraderie. Last year, we witnessed an overwhelming response from audiences, with an influx of footfalls to our screenings across cities, affirming the immense popularity and success of this initiative. At PVR Inox, we are dedicated to enhancing the entertainment experience, and screening live cricket matches in our cinemas is a testament to that commitment.”

Speaking on the association, Vikram Passi, Head - Marketing, Star Sports Network, said, “Star Sports is underscoring its commitment to cricket fans this ICC T20 World Cup by partnering with PVR, wherein cinemas will transform into dynamic mini-stadiums, providing a vibrant space for fans to unite and cheer for Team India.  This collaboration strengthens our commitment to creating a communal and joyous atmosphere around cricket, highlighting its unifying power. Star Sports immersive and electrifying broadcast will be further magnified on the biggest screen allowing India fans to revel in an unparalleled celebration of cricket.”