Delhi: Big FM has announced the second season of ‘PRIDEntity.’
Helmed by RJ Rani, the show will engage with members from the community through an array of activities, aimed at highlighting the importance of diversity and inclusivity in our society.
PRIDEntity Season 2 will delve into various topics such as workplace inclusion, family relations, romantic intricacies, legal rights and much more. The show will also explore the personal journeys of community members under the theme ‘Unique Aspects of Life’. In the final week, the focus will shift to addressing misconceptions, with guests sharing insights to understand and support the LGBTQIA+ individuals.
This season includes an Anonymous AMA (Ask Me Anything) segment. Guests, including experts and celebrities, will address these inquiries.
Speaking on the campaign, Sunil Kumaran, COO, commented, “Keeping in line with our brand philosophy of ‘Dhun Badal Ke Toh Dekho’, PRIDEntity aims to encourage listeners to see LGBTQIA+ community with a fresh, more inclusive perspective. While Season 1 garnered an amazing response, with Season 2 we are going back to the basics, educating the masses on all aspects of the queer life. By sparking intriguing conversations around the rainbow community, we look forward to promoting cultural change and progress.”